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2010
08.27

I wasn’t sure whether this should be called Lucozade Atert or Lucozade Alert Lemon Zing or what, but it’s basically the big Lucozade brand’s venture into caffeine drinks. A 250ml can labelled “Mental Stimulation” greets you, as seen below.

Well, despite my initial beliefs that a cheap lucozade tie-in could only be a bad thing, I was surprised as I realised that the flavour was “Lemon Zing”, which actually sounded quite nice, especially as the drink marketed itself as something to wake you up in the morning. It also boasted about having a relatively low number of calories unlike the original Lucozade brands, which is another point that differentiates it from most energy drinks.

Pouring it out, it was nice to see that the drink is fizzy but transparent, and does in fact, taste exactly like regular diet lemonade. That’s pretty much all that there is to be said about that really. It is just like lemonade.

Of course, the brand tie-in comes at a price. The drink does pack caffeine at 32mg/100ml, but at 89p for each 250ml can, it’s pretty pricey – 0.90mg/p of caffeine, which is second last, beating only Red Bull. However, the drink does have its own selling points of low calories and a popular flavour. Overall, not so bad, but the price is irritating.

Taste: 8/10
Value: 2/10
Experience: 9/10
Overall: 6/10

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